Holiday marketing campaigns can be some of the most profitable weeks of the year for influencers, founders, and digital brands—but they also sit directly in the Competition Bureau’s line of sight. This article explains how the Competition Act’s misleading advertising rules apply to common holiday tactics like discount claims, drip pricing, urgency cues, and influencer discount codes, and how those rules interact with provincial consumer protection laws and CASL. It offers a practical, campaign-focused lens on risk points inside landing pages, checkout flows, and social content, and outlines when it is worth involving a lawyer before you launch a seasonal offer.