Express consent
Also called opt-in, opt in consent, casl consent
What is an express consent?
Under CASL, consent a person actively gives to receive commercial electronic messages, after being told the purpose, who is asking and that they can unsubscribe. Unlike implied consent, it doesn't expire, though the person can withdraw it.
In context Does CASL apply to my SaaS onboarding and marketing emails? Read the guide
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Sources
General information about Ontario and Canadian law, not legal advice. All terms